Here are some of the presentational videos for a few of the projects I worked on while at the Pierandrei Associati studio in Milano, Italy.
Detailed credits are in the video descriptions.
For more information check out the specific project pages
After Hour Hotel – http://www.afterhourhotel.com/
Beta – http://www.tecnospa.com/beta/
Kulana Nalu – http://www.lucedentro.com/data/allegati/allegati/Catalogo_kulana_nalu.pdf
“One person’s dream becomes the journey of many. The significance of each journey preserved in an object.
The object represents the link between an idea’s origin and it’s destination, between a person with a dream and the many who help see it through.
The purpose of the quest could be to fulfill a personal ambition or to uphold a community ideal. In the end it is all about realizing how everything is possible once we realize how truly connected we all are.”
This is the vision behind the concept of Swap Swatch – a Product Service system of time pieces with an imbuilt camera that take on extraordinary journeys to reach the North pole, the Eifel tower, meet the president or help a cause and preserve the adventure through images. For more info see the detailed presentation above. 
Cook-Up is a smartphone application running on the Android platform and it was developed specifically for the upcoming launch in Italy of the Sony-Ericsson XPeria X-10 mini. The application is a cooking assistant. It allows one to input available ingredients and receive a random recipe with those ingredients in return. It also serves as a handy shopping list that can be completed with items from the selected recipes. Moreover the application can match specific drinks to foods and ingredients or vice-versa.
The content (recipes and matches) is to become user generated after the services picks up using a regular predefined database. There is also a section for rating and commenting on recipes and for adding your own such. Active users would get promoted using “Chef Levels” based on the quiality of their recipies and could be eventually rewarded by being featured in magazines or being introduced to celebrity chefs for special cooking sessions.
Our proposal won the second of the two main prizes in this workshop/contest and is potentially being reviewed for development in order to be released built-in in the XPeria phones upon their market launch.
The Tour D’ Avene is a concept for a compact yet innovative Spa center that seeks to benefit from the existing expretiese of Avene as a mineral water brand and extend the market reach of the company into new areas.
The design brief for this workshop required that we made use of a building with a preset internal volume of dimensions 5m x 5m x 18m in order to create an innovative service/experience place for the visitors of the Bovisa campus (students, staff, guests). We were allowed to rotate, flip, incline or decompose that volume in any way we found suitable for as long as it still obeys the laws of physics and we were also allowed to pick a brand that would match best to our initiall concept.
Inside the Spa center we devised a tour through the natural cycle of water, begining with an ice-treatment room, then passing through a “suspended” rain room, that makes use of some optical effects with strobe lights to create the illusion of viewing a rain as if time stopped, to arrive at a steam sauna underneath which we conclude the course with a mineral bath.
This is a redesign concept of the current student lockers at the Bovisa of the Politecnico (same campus our classes are held).
The project was developed over a period of about one week during a workshop with Fabio Diliberto from Design Continuum. The objective of the workshop was to select and innovate an area of our daily experience of the university that we usually take for granted.
Feel free to check out the complete presentation by downloading the PDF. The same project is featured in my portfolio.
Also have a look at the other great projects by my classmates here!
A hotel that is there when needed and packed up and stored when not?
Slice provides exactly that – a temporary housing solution that can be scaled and adapted to any situation. It also provides excellent opportunities for creating small communities among the visitors especially if their interests are tied to design, arts, photography or similar visually expressive fields.
The design was developed in colaboration with Esterni, Milano. The brief required that we devise a housing solution that can be installed in underused environments and accomodate visitors for 2 to 4 weeks with the visitors of the Salone del Mobile being a primary target. In particular the solution was aimed to be installed in (both indoors and outdoors) the Villa Arconati, Bollate, Milano.
The project will also enter a competition this May.
See more details in the presentation above!
